Author: Vanessa

What makes a marketing maven stand out? Someone who is a creative genius, who orchestrates buzzworthy brand activations, executes impactful product drops, and makes a brand a household name. Often creating behind the scenes, it’s time to give credit where it is due. Jes Feuer, VP of Marketing, Eaton Botanicals Jes Feuer is an accomplished Marketing and Communications leader with a proven track record of driving meaningful growth for brands. As the former Director of Marketing for New York’s only women-founded medical cannabis registered organization, she led the brand’s expansion across the state, overseeing retail growth, brand development, and strategic…

Before the Las Vegas Convention Center doors swing open for MJBizCon, the cannabis industry’s biggest week unofficially begins a mile away at a reggae bar called Jammyland. For one evening each December, the neon-lit patio transforms into a nexus of innovation where founders, engineers, investors, and media gather not to pitch or posture, but to connect. That’s the ethos behind Tech Jam 2025, the now-annual high-tech kickoff event co-hosted by Sorting Robotics, Canix, RollPros, LeafyPack, Green Lane Communication, and First Citizens Bank. This year’s edition, set for Tuesday, December 2, 2025, marks Tech Jam’s third year as the laid-back prelude…

For too long, cannabis has been boxed into restrictive labels. This oversimplification has slowed science, misled consumers, and held back innovation. As hemp grabs attention and rescheduling debates heat up, maybe the science—and the language—will finally catch up. One of the most chemically diverse plants on Earth somehow got reduced to just two words: hemp and marijuana. Hemp is praised for its industrial and wellness uses, particularly CBD, while marijuana is scrutinized for THC and “getting you high.” The legal distinction? A plant with 0.3% THC is classified as “hemp.” At 0.4%, it’s “marijuana.” That tiny threshold may make all…

Autumn always seems to bring out a spirit of experimentation, and the cannabis world is no exception. This Halloween, makers are leaning into limited releases, inventive flavors, and clever design to reimagine how we celebrate the season. From zero-sugar seltzers with a kick to precision-engineered vaporizers built for quiet nights in, these products show how innovation and craft can still surprise us. Consider it your guide to a more elevated October.  Blazy Susan Green Pre-Rolled Cones At Blazy Susan, color isn’t just for aesthetics; it serves a purpose. Their pink papers support cancer charities, purple papers champion mental health awareness,…

Welcome to the latest edition of “Last week in Weed,” catching you up on the latest breaking news and industry developments in the world of cannabis. Here’s what you may have missed over the last week: Sorting Robotics Launches Cannabis Manufacturing’s First True Systems Integration Service Sorting Robotics, the Los Angeles-based automation company founded by former NASA engineer Nohtal Partansky, announced its new Custom Integrations and Automation Service on October 21. This marks the first true systems integration offered in cannabis manufacturing. The company aims to solve one of the industry’s biggest inefficiencies: disconnected machines and workflows. By adapting integration…

As cannabis manufacturing matures, so does the technology behind it. What began with hand-rolled joints has evolved into sophisticated automation systems capable of producing thousands of pre-rolls every day.  For producers, these machines aren’t just about speed – they’re about consistency, labor efficiency, and the ability to scale sustainably. Whether you’re an established operator refining your workflow or an emerging brand preparing to expand, understanding the landscape of pre-roll automation is essential. This guide explores today’s leading pre-roll machines, outlines when it makes sense to automate, and highlights what to evaluate before making an investment. The goal is simple: help…

When Chris Marroquin moved from Nevada to California in 2020, he stepped into the hub of American cannabis. California’s crowded marketplace, fractured into countless niches, was a stark contrast to Nevada’s tight-knit scene. Yet it was the perfect place for Rove, a brand that started with vape cartridges in 2016 and has since expanded into 16 states, from California and New York to Michigan and Missouri. “Here in California, it seems like it’s so vast that it seems like there are industries within the industry,” said Marroquin, Rove’s Director of Manufacturing. “Whether it’s processors or really equipment manufacturers, it’s really…

Blazy Susan, a beloved global accessories and lifestyle brand, in partnership with Left Hand Supply and Mango Cannabis, launched a collaborative breast cancer awareness campaign, aligning with National Breast Cancer Awareness Month this October and the company’s mission throughout the year. Limited-edition “Susan Infusion” pre-rolls will be sold to support the cause. The initiative pairs product sales with meaningful donations to nonprofit organizations working in the communities these trifecta of companies serve in Oklahoma, demonstrating the role ancillary and cannabis companies can play in supporting care for uninsured women, and sharing the voices of survivors.  October has been recognized as Breast Cancer…

Autumn Shelton, Co-founder of Autumn Brands By the time most of California’s cannabis market began to fracture under its own weight, Autumn Shelton had already been preparing for it. The co-founder of Autumn Brands, a family-run farm on the Santa Barbara coast, came into the business with a finance background and a pragmatic view of cultivation: treat cannabis like an agricultural commodity instead of a gold rush. “We transitioned the greenhouses from cut flowers into medical cannabis during California’s Prop 215 era, then formalized as a for-profit when adult use launched under Prop 64,” Shelton said. “The cut-flower market had…

Welcome to the latest edition of “Last week in Weed,” catching you up on the latest breaking news and industry developments in the world of cannabis. Here’s what you may have missed over the last week: Fed Rate Cut Offers Modest Relief, Federal Reform Still Key The Federal Reserve’s latest rate cut drew cautious optimism from cannabis leaders, who view it as limited help amid structural barriers. NewLake Capital Partners CEO Anthony Coniglio called it “welcome news” for floating-rate debt holders, though fixed-rate borrowers await 2026-2027 refinancings. With costs at 12-14%, a 50-basis-point drop is “incremental.” Safe Harbor Financial CEO…